In the increasingly competitive retail market today, many brands are failing to succeed with repetitive, uninspired campaigns and failure to cut through to their target audience. The over-crowded advertising platforms of television, online, print, and radio...
A feast for the senses awaits at the newly renovated Adelphi Hotel, hidden at the bustling end of Flinders Lane in Melbourne. With a visual treat waiting behind every corner, Adelphi presents an extraordinary palate of temptations....
Fruit based perfumes capture the essence of juicy luscious fruits and allow us to experience the sensations of summer all year long. Fruit based notes in perfume tend to be very versatile as they appeal to...
At Air Aroma, we’re already in the Christmas Spirit and are now offering 20% off all online purchases. From now until December 31st, use the voucher code mentioned below upon checkout to receive the discount on...
Dick Smith is making a ‘Move’ to target the fashion conscious in a new progressive concept store, blending a mix of style and technology. The retail revolution, ‘Move’, will feature a range of ‘fashtronics’, to stimulate both...
It’s September and that means spring is now upon us. If you can’t wait for the blossoms to begin blooming then why not turn your home into a floral oasis with our spring fragrance range. Air...
Seven Nightclub has been at the forefront of the Melbourne clubbing scene since it opened its doors back in 1999 and is synonymous with the finest dance music and wildest parties. Located in South Melbourne, the...
Today, Air Aroma is proud to launch two brand new fragrances to the Air Aroma range, Sencha and Evergreen. These make the perfect gift when paired with our designer home diffuser, the Aromax. To celebrate the launch...
Online magazine and consumer watchdog website Choice featured Air Aroma Australia in an investigative report into scent marketing, titled The rise of aroma marketing. Choice, The People’s Watchdog empowers consumers, with independent and transparent consumer information...
It is well known that businesses that innovate and differentiate themselves from their competitors achieve higher returns. A few months ago, Chairman of United Cinemas Australia, successful entrepreneur and Opera Singer , Mr Roy Mustaca approached...
