Iconic 5 star hotel Sofitel, appoints Air Aroma as its fragrance supplier. The luxury hotels strive to blend their French origins with the best local cultures in their many beautiful destinations across the world. Sofitel offers...
Sometimes a piece of design is so beautifully engineered that it completely transforms a space. Marcel Wanders, co-owner of and designer for Dutch brand Moooi is one of those world-renowned designers. His designs transform, surprise and mesmerize....
Retailers big and small are using scent marketing to make customers feel at home in their stores. Today Tonight features retail giant Coles and Air Aroma Australia to explain how retailers are appealing to customers with...
As a hospitality professional, architect or interior designer you have no doubt mastered a carefully planned floor design, which is home to a unique decor and details that create an unforgettable experience for the hotel guests....
Supported by ScentCare Poland, Mentos recently organised a range of dance events in the best clubs in Poland to celebrate the launch of their new chewing gum. Sight, sound, touch, taste and smell worked seamlessly together...
Common scents can add to the in-store experience Tuesday, January 27, 2009 Retailers have known for decades that a shopping experience should be a complete experience.This is in particular true in the current climate of uncertainty...
Australian sleepwear designer Peter Alexander recently teamed up with Air Aroma to create a truly multi-sensory shopping experience. Known for turning flannelette pyjamas into a true fashion statement, six of his stores in Australia now use...
What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we’re barely...
Virgin was in Sydney’s Martin Place today promoting a new leather-inspired perfume – ‘Le Cuir – The Essence of Premium Air Travel’. Trying to drum up business for Virgin Atlantic’s new Premium Economy cabin (featuring –...
Air Aroma featured on ABC TV’s ‘Inside Business’ program on Sunday 30th March. Inside Business is a weekly business program, seen nationally each Sunday morning, providing analysis and comment on the events and issues driving investors,...
