Floral Fragrances
Floral essences capture a type of beauty best expressed in scent. The ancient pull to the sweet, tart, or hazy aroma of a blossoming floral has connected humans to their environment for thousands of years. Florals...
Sofitel and Air Aroma’s Custom Fragrance Products
Sofitel Hotels & Resorts has long understood that luxury is a feeling, and not just a simple combination of parts. As the largest international hospitality brand rooted in French heritage, Sofitel has built its identity around...
The Art of Scented Calm
There’s a particular quality to a calm room. Not just quiet, but a sense that the air itself has settled, there’s an air of peacefulness, and something in the atmosphere is on your side. Scent, more...
Sensory Experiences for Guest Engagement: A Look Inside Amex GBT’s Event
Hosting a Scent Table at Your Event An interactive scent experience at an event can draw guests in and invite them to be in the moment with their senses. It’s an engaging, exciting feature of event...
How to Use a Reed Diffuser for Effortless Scenting
Scent is one of the most powerful tools brands use to shape atmosphere, memory, and emotion. And while professional scenting systems are often used in large spaces, reed diffusers offer a refined, continuous fragrance in more...
Air Aroma Featured in Vogue
Scentscaping as the New Home Fragrance Trend We’re excited to share that Air Aroma has been featured in Vogue within the article, Is It Time to Scentscape Your Home?, exploring the growing trend of home scenting....
A Guide to the Best Holiday Scents
Much of the magic of our holiday memories lies in our scent memories – holiday scents like that of a Christmas tree, a fresh morning of snowfall, or the warm herby dish baking in the oven....
Bergamot Oil: Bright Sophistication
Bergamot: though you won’t often find it in a typical fruit bowl, this distinctive citrus is a cornerstone in perfumery. Associated with the refined elegance of southern Italy, bergamot fragrance offers a transformative experience—evoking the sparkling...
Pretty in Pink: The Allure of Pink Hotels
There’s something undeniably magnetic about a pink hotel. Maybe it’s the instant dose of joy the color evokes, the sense of escape it promises, or the way it catches golden hour just right. Hotels with pink...
How Luxury Brands Use Scent to Stay Memorable: Our CEO Shares Insights with DesignRush
When it comes to creating unforgettable brand experiences, what you smell is just as powerful as what you see. In a recent interview with DesignRush, Air Aroma’s CEO, Alan van Roemburg, shares how leading luxury brands...
