Posts with tag: “Scent Research”
47 results found

Jewelry Store Scent Branding

While many think of jewelry as a simple act of adornment, every embellishment we wear has must stronger emotional factors which range from deep sentimental value to the emotions such jewelery represents in cultural and societal...

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Smell, Experience, Remember

It’s no secret that experiential marketing creates incredible results for businesses, reaching consumers on a personal level, appealing to their emotions and desire for thoughtfully tailored experiences. With a strong increase in experiential marketing campaigns and...

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The Synergy of Senses

Our sense of smell is the strongest of our senses, having a direct link to two major areas in the brain involved in emotion and memory: the amygdala and hippocampus. Scent can trigger an emotional response...

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Enhance Your Sense of Smell

Become one with your nose and improve your sense of smell with only a few simple tips. Begin by taking notice of the smells around you in everyday life. Breathe in your coffee or tea before...

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It’s All About The Absolutes

Absolutes are regarded as the purest and most aromatic form of fragrance from natural plant sources. These highly concentrated products are more fragrant than essential oils, and often portray the truest scent to the natural source....

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Ancient Aromas

Utilizing fragrance to enrich an environment or personal presence is something that has fascinated humans throughout history in various industries and circumstances. Thinking back to ancient times, one might reason that scent was solely primitive, a...

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Using Coffee Beans to Reset Your Sense of Smell?

Stop in any perfume shop, and you’re bound to find small bowls of coffee beans set between various fragrances. A salesperson may advise you to sniff the beans in between smelling multiple scents. It is commonly...

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Teaching Smell Association – Omer Polak

Smell affects almost every aspect of our lives; it helps us experience the world. It is a major component in taste, it allows us to create and recall memories, it helps to warn us against danger,...

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The Scent of Lavender for a Good Night’s Sleep

Everyone likes clean-smelling sheets, but did you know that diffusing a certain fragrance in your bedroom can actually help you get a better night’s sleep? Diffusion of a lavender fragrance in the bedroom has been shown...

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Citrus and Peppermint Scent Benefits

Recent studies have shown quite a few health benefits from both peppermint and citrus fragrances and oils. How can these benefits been seen in your everyday life? A 2011 study done at Wheeling Jesuit University showed that after...

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