Leo Lin – MBFWA 2018

A MBFWA solo runway debut done right. Emerging Australian fashion label, Leo Lin, is a Sydney-based luxury womenswear brand, “synonymous with strong femininity, superior craftsmanship and luxury sensibilities”. The lavish brand created a powerful, multi-sensory MBFWA...

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The Return of the Apple MacBook Fragrance

Artists Gavin Bell, Jarrah de Kuiper, and Simon McGlinn (Greatest Hits) have returned to Melbourne. To showcase their work “Untitled” at Neon Parc, part of the Charm School exhibition. First debuting in Melbourne 2012, the work...

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Air Aroma Designs Swedish Inspired Scent for Volvo

The automotive industry is facing a time of unprecedented change. Brought on by the rise of ride-sharing services, innovative technological improvements, and an imminent shift towards driverless cars. These changes have transformed the century old industry...

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Le Grand Musee du Parfum

Our sense of smell is one of the most important ways in which we connect with the world around us. It is the sense most closely linked with memory. For that, it is also highly emotive...

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Sensory Experience at Schweppes Flemington Fling Bar

Discover Melbourne’s spring racing carnival, the biggest event of the year. With racegoers gathering every year to Flemington Racecourse, flaunting their stylish outfits. All forming the sophistication and elegance that the spring carnival brings. To celebrate...

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Melbourne Spring Fashion Week

Melbourne Spring Fashion Week (MSFW) celebrates its 22nd year. Showcasing emerging and established designers, Australian retailers and new season styles. Held at City square on the corner of Swanston and Collins Street, The Melbourne Spring Fashion...

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Mercedes Benz Fashion Week 2016

Fashion fever has taken over Sydney with Mercedes Benz Fashion Week Australia 2016. Unveiling the Resort 17 collections from the nation’s most sought after designers. As part of our global involvement with Mercedes-Benz Fashion Week, Air...

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Work Club Scenting by Air Aroma

To encourage creativity and fostering innovation, Work Club is paving the path for a new office culture movement. With locations in cultural hubs Sydney, London, Copenhagen and soon to open Melbourne, the shared workspace concept offers...

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Our Sense of Smell – Practice Makes Perfect

Become one with your nose and sharpen your sense of smell with only a few simple tips. Begin by taking notice of the smells around you in everyday life. Breathe in your coffee or tea before...

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Mont Blanc Scent by Air Aroma

Imagine entering a dimly lit walk-in wardrobe of a sophisticated and successful gentleman. The walls are neatly lined with the finest wool suits, silk ties and leather shoes. He has dressed and left for the night...

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