Hugo Boss Signature Scent
Global fashion brand Hugo Boss is recognized for its impeccable haute couture and timeless style. With collections distributed on the international market and A-List celebrities flaunting their exclusive designs, Hugo Boss is nothing short of accomplished. To enhance the premium boutiques, Air Aroma designed a distinctive signature scent that is diffused in Boss retail stores. The Hugo Boss fragrance encapsulates the brand’s innovative fashion culture and high end store interiors, further establishing the brand as a leader in experiential retail experiences.
A custom designed retail experience
The Air Aroma custom scent for Hugo Boss is elegant, confident and timeless. Resinous and green, the fragrance opens with Basil, Juniper and Coriander. Earthy, spicy notes of Oak oss, Patchouli and Cinnamon give contrast while Geranium and Bergamot invigorate a peppery citrus finish.