Air Aroma at International Luxury Hotel Association, Orlando, Florida.

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Air Aroma has been exclusively selected as the official scent partner for the International Luxury Hotel Association. ILHA is a non-profit professional association that fosters development of luxury hospitality worldwide. Its vision is to be the preeminent association promoting, advancing, and ultimately unifying the luxury hotel industry by means of research and insight.

The 2015 ILHA Luxury Hotel Conference was this past weekend in Orlando, Florida at the Orlando Convention Center. It was a huge success, bringing together professionals and leaders in luxury hospitality and wellness for keynotes, meetings, and networking events. Air Aroma had the chance to present our range of products and fragrance designs for thousands of industry colleagues and visitors. In addition, Carly Fowler, National Account Manager at Air Aroma USA, was selected as an industry speaker at this year's event. Carly presented insight into scent marketing and strategies for high-end properties, elaborating on Air Aroma's unique signature scent process for brands and the science of olfactive logos. Carly explained how a unique scent logo eternalizes the positive experience and memory of guests' stay at the hotel. This helps create deeper and more meaningful connections with hotel guests while also emphasizing brand recognition.

Thank you to ILHA for selecting Air Aroma as their exclusive scent partner! We look forward to the many possibilities ahead by contributing to exciting development within the luxury field.

To learn more about the ILHA Conference this past weekend, read here:

To learn more about the ILHA, click here:

Thinking about designing a signature scent for your high end hotel or property? Contact us here to start scenting.

Air Aroma Scents Cosmoprof North America 2015

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For the 2015 Cosmoprof North America (CPNA) exhibition held this week at Mandalay Bay Convention Center in Las Vegas, Air Aroma has teamed up with CPNA to design an exclusive signature scent. This custom fragrance is being diffused throughout the Mandalay Bay convention center to celebrate the addition of the fragrance industry in this year's exhibition!

Instore retail scenting

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In the highly competitive retail industry, brands are finding it increasingly difficult to distinguish themselves from competition. For years retail brands have been creating store experiences that take into account the visual décor, employee dress codes, and the right ambient music. This month, InstoreMag features Air Aroma and looks at our innovative approach to scenting retail store environments.

Our sense of smell is unique in the way we associate scents with memories and experiences. Initially when shoppers first experience a signature scent they are often unaware that they are experiencing a scented environment, however after only spending a short time in a scented store, shoppers quickly start to connect with the brand in a more emotional and memorable way. This is the power of scent and why retail brands in fashion, jewelry, automotive and more are integrating uniquely crafted store scents as part of their overall brand experience.

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Sensory Design

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We are all aware that we have five senses; sight, sound, taste, touch, and smell. What people often don’t realize is how each sense can affect your day to day life, and how much it could improve your overall happiness by increasing the exposure to multiple senses at once.

Jinsop Lee, a passionate industrial designer, talks about the importance of incorporating all your senses and how it affects your experiences. He uses an example from his time in University when he was set to create a solar powered clock. He describes his clock being similar to how sunflowers work; they track the sun throughout the course of the day. Whilst his clock was visually impressive, it greatly lacked the other senses.

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Seeking Air Aroma Distributors

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Looking to become an official Air Aroma distributor in the Americas? Now is your opportunity!

Air Aroma is interested in partnering with new companies to grow even further by expanding our global reach. Air Aroma is an international leader in scent marketing, with one of the largest distribution networks in the world. Our five regional offices are supported by over 80 local distributors in varying countries.

We are continuing to rapidly grow in our existing markets, so we are looking for support in new Latin and South American countries. Air Aroma is seeking partnerships with motivated companies & individuals that share an interest in the scent industry. We pride ourselves on our high quality product & brand design as well as unparalleled customer service. New distributors must share these same values, however, a range of diverse backgrounds and industries are always welcome.

We are interested in forming lasting relationships with distributors in the following countries:
-Costa Rica
-And many more...!

If you are interested in joining the Air Aroma team, we would love to hear from you! Please get in touch with us by filling out our contact form.

Mother's Day Special

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The day to show appreciation for Mothers is coming up soon! Show your mother how much you care by giving something she will love and appreciate.

In between coordinating your brunch plans and writing your most heartfelt letters to your mothers, be sure to check out the Air Aroma web store, where with every purchase of an Aromax, we're giving away a free 13ml bottle of our Ruby fragrance. This fresh, floral and fruity fragrance elegantly blends notes of amber, lily of the valley, black currant, melati blossom, mandarin, and white musk for a sophisticated and sumptuous aromatic experience. Feel the room transform into a graceful garden of soft florals with Ruby.

This special promotion will last until Mother's Day, Sunday, May 10. No code is required! Visit to start shopping.

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ÉCOLE Pop up at (blank)

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This past week, Air Aroma contributed to the influence of New York City based fashion startup ÉCOLE with a one week pop up shop at Bowery's (blank). "ÉCOLE is the first online destination built exclusively for men to buy smart, stylish menswear essentials." ÉCOLE, referring to the French word meaning school, thinks of itself as a resource and reference for men. Jorge Cosano's inspired startup plays back to the basics, but with an understated, stylish twist for the millennial man.

(blank), Wallplay's concept space for "intimate, branded consumer experiences," provided the quintessential location for this simple yet savvy launch on the art-breathing Bowery at Bleeker Street. Inspired by leather bound school books, the bespoke scent filled the space with notes of leather, oakmoss, sandalwood, and tobacco, creating a nostalgic and sophisticated ambiance.

ÉCOLE has partnered with designers like Richard Chai and Robert Geller to handpick classic and clever creations available at the touch of a button on a mobile device. This curated shopping experience is essential for a man of the current times, who is mindful of style, yet clever and effortless.

To enroll in ÉCOLE, click here.

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