Smell, experience, remember

It’s no secret that experiential marketing creates incredible results for businesses, reaching consumers on a personal level, appealing to their emotions and desire for thoughtfully tailored experiences.

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Smell, experience, remember

Air Aroma at Boutique Design New York 2016

Air Aroma is looking forward to bringing its scent marketing expertise to the 2016 BDNY trade fair, a trade show and conference for the hospitality and design industry. It’s happening this week, November 13th & 14th at the legendary Jacob K....

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Air Aroma at Boutique Design New York 2016

Sandalwood - Liquid Gold

One of the most luscious, alluring scents belongs to the widely acclaimed Sandalwood. It is an anciently revered fragrance, particularly in Eastern culture, but has circulated more recently through the West in perfumery. Its uniquely warm and sweet...

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Sandalwood - Liquid Gold

Innovation in Fragrance

With the personal connection, memories and bonds formed through our sense of smell it is no wonder that fragrance is an emotionally driven and often romanticized industry. But behind the histories, feelings and stories told by scent, modern-day...

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Innovation in Fragrance

Stillness and Serenity of Lavender

As summer starts its slow descent into the changing season, a certain lull of time and space seems to hang steady as the final August evenings arrive and leave us. 

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Stillness and Serenity of Lavender

The scent of Campari

A recent collaboration between Air Aroma and Campari, a world famous and completely unique drink that has remained unchanged since it was created in Novara in 1860, resulted in a creation of a signature scent fragrance that is currently being used...

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The scent of Campari