Fitness Archives - Air Aroma https://www.air-aroma.com/tag/fitness/ Scent Marketing and Fragrance Systems Mon, 29 Aug 2022 06:29:46 +0000 en-US hourly 1 https://www.air-aroma.com/wp-content/uploads/2023/05/cropped-favicon_airaroma-5-32x32.png Fitness Archives - Air Aroma https://www.air-aroma.com/tag/fitness/ 32 32 198972751 High Vibe Spaces https://www.air-aroma.com/blog/high-vibe-spaces/ https://www.air-aroma.com/blog/high-vibe-spaces/#respond Tue, 21 Mar 2017 05:09:00 +0000 https://wordpress.air-aroma.com/?p=443 As wellness becomes more mainstream and self-care essential to a successful life, the concept of a spa, or space dedicated to relaxation, is becoming as important and abundant as the neighborhood coffee shop.  In a world...

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As wellness becomes more mainstream and self-care essential to a successful life, the concept of a spa, or space dedicated to relaxation, is becoming as important and abundant as the neighborhood coffee shop. 

In a world that continues to generate more flux and information, many of us are craving a unique experience that helps us stay grounded, focused, and in touch with our truth. Without the distractions of the outside world, distinct spaces designed to do exactly this hold space for the kinds of transformations we seek, and make it accessible on a daily basis. 

In order to create these safe havens for relaxation, every aspect of design and mood is taken into consideration. White walls and natural timber floors may help form the essence of lightness and openness, while a living plant wall can bring new life and greenery into a space. Alternatively, dim candlelight and dark ambient music may bid the sense of weightedness. Red hued curving walls create an atmospheric escape, while large skylights with the sound of subtle bird chirps draw inspiration from nature. Sight, sound, scent, vibrational energy, and possibly touch or taste are all to be considered. Certain spaces will want to exude and arouse a certain feeling, depending on their offerings and vision for their clientele. 

Beyond visual and auditory cues, a favorable way to make this distinction is through scent. Even before a client experiences a spa treatment or class, their first impression of the space is what is usually most memorable. Through the power of scent, an experience is made more positive and impactful, as our sense of smell is directly linked to our limbic system in the brain, which processes memory and emotion. Clients remember the way they feel, and spas and wellness centers are there to create a particular feeling and experience. It’s important that the space not only feels welcoming and inviting, but also complements the other aspects of the wellness sanctuary, to create a consistent, comprehensive experience. When the right atmosphere is created, clients will be drawn to relive that positive experience. 

Founded on the basis of essential oils and aromatherapy almost 20 years ago, Air Aroma designs fragrance blends specifically intended for things like stress reduction and mood enhancement, ideal for spas and wellness centers. Whether the intention is to revive, soothe, or energize, we can work harmoniously with the brand concept to create something truly unique for you.

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For a Workout Boost, Turn to Scent https://www.air-aroma.com/blog/workout-boost-turn-to-scent https://www.air-aroma.com/blog/workout-boost-turn-to-scent#respond Mon, 11 Jul 2016 22:11:58 +0000 https://wordpress.air-aroma.com/?p=479 Most fitness brands know that creating a welcoming, pleasant environment for potential clients is crucial to building a strong relationship and setting up a foundation where clients want to return. Scent helps visitors get the best...

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Most fitness brands know that creating a welcoming, pleasant environment for potential clients is crucial to building a strong relationship and setting up a foundation where clients want to return. Scent helps visitors get the best overall impression of a brand and a space, as it creates the strongest memory link. A signature scent fuses with the design, sound and feel of a space to create the perceived feel of the brand; all of these details are necessary in creating a positive consumer experience.

When approaching a workout, people generally want to feel alert, inspired and focused. Starting with motivation at the beginning, continuing with focus and endurance, and ending feeling accomplished and revived are key indicators of a successful workout. A central player in this can be using peppermint essential oil, which has been proven to increase fitness performance and endurance by a whopping 50%. Breathing in peppermint creates an instant jolt of energy and focus. Other mint and citrus fragrances like eucalyptus and lemon have been proven to create a sense of community, efficiency and decrease perceived effort. Alan Hirsch, neurologist, psychologist, and director of Chicago’s Smell and Taste Treatment and Research Foundation mentions that “citrus, mint and eucalyptus all stimulate the trigeminal nerve, which in turn wakes up the reticular activating system, which contributes to feelings of alertness.”

Air Aroma offers a diverse range of fragrances and essential oil blends suited for different fitness environments. Our Cardio essential oil has been specially designed to stimulate cardiovascular workouts. This motivating and revitalizing fragrance has antibacterial and respiratory benefits provided by niaouli, fir needle, and eucalyptus. These ingredients help you to breathe deeply, while spearmint and ginger help to energize you and improve concentration. Other notable blends often used in gyms and fitness centers for creating uplifting experiences are Fresh Eucalyptus (peppermint and eucalyptus essential oils), Orange Fields (orange and lemon essential oils), and Zesty White Tea (white tea, citrus, ginger aroma oil). 

When an ideal workout experience is constructed in a particular way, clients are much more likely to have a positive experience with their workout and the brand, and therefore more likely to create patterns of these experiences. 

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